Walt Koval

Hi, I'm Walt Koval. Co-founder and Managing Partner of IM Solutions and ClubCard. Welcome to my Profile.

In addition to managing his marketing firm, Walt Koval manages an innovative Consumer Savings and Loyalty Platform, whose products and solutions are designed to deliver exceptional experiences and value for guests, members and employees. An Advertising and Marketing Professional with over 25 years of Executive Management, C-level experience and P&L Accountabilities. Entrepreneur/founder of the full service Marketing firm, Integrated Marketing SOLUTIONS, which was launched in 2004. Walt loves the dynamic and ever-challenging nature of his evolving and growing businesses, and finds great reward in working closely with ClubCard and IM Solutions' clients; fashioning Strategically sound and Creatively inspired Loyalty, Branding, Marketing & Business Development Solutions. Walt's professional goal is to align with brilliant, motivated, enthusiastic people... to continually innovate products and services to drive value for clients, investors, partners and members.

Co-Founder / President at ClubCard, LLC

September 2009 - Present | Philadelphia, PA

ClubCard is a technology-driven, Consumer Savings and Members benefits platform that provides consumers with real savings everyday at 1000's of Stores, Boutiques, Pharmacies, Hotels, Entertainment, Travel, Dining and e-Commerce destinations. For Consumers, ClubCard is all about instant gratification and real savings! It's like an all-access pass to exclusive savings benefits every time you shop, dine, travel or play at some of the world's best destinations. For business partners ClubCard is a turnkey loyalty solution that serves as a low-cost, high-value premium that delivers both current customer retention and new customer acquisition benefits. With ClubCard there are no points to count, or miles to track. You simply rack up the insant savings every time you shop. Unlike Coupon Books or Groupons, ClubCard is not limited to a single use, but gives members the ability to save again and again. Unlike other savings programs that require a Credit Card, ClubCard is a tender-neutral savings system. Members save Instantly regardless of how they pay: Cash, Credit, Debit, Gift Card, Mobile Wallet, or Pay Pal. For information on how you can save every time you Shop, Dine, Travel or Play, or for Consumer-Driven businesses who want to acquire and keep more simply visit www.JoinTheClub.com

Founder / CEO at Integrated Marketing SOLUTIONS

July 2004 - Present | Philadelphia, PA

Integrated Marketing SOLUTIONS is a full-service Marketing and Advertising firm with a unique operating philosophy and "in-house" perspective. Our core "IMS" Team of creative, strategic and media professionals developed their extensive skill-sets not working for Agencies, but rather as senior-level employees WITHIN companies. As such, we have "lived" and intimately understand the real world implications and impact that our marketing & advertising programs have on the Top Line as well as the Bottom Line. IMS Services Include: - Strategic Marketing Planning - Creative Concept Development & Design - Branding - Graphic Design - Media Planning, Negotiation & Placement - Website Design & Production - Search Engine Optimization & Search Engine Marketing - Event Marketing - Affiliate Marketing Program Development For information on how IMS can help you achieve your firm's business objectives, please contact me at: [email protected]

Director of Marketing at Masquerade LLC

2004 - May 2010

Director of Marketing at Forman Mills

February 2002 - July 2004 | Pennsauken, New Jersey

Developed, Managed and Implemented all aspects of a broad-based Marketing, Advertising, Event,, Sports Marketing & Promotions program for a fast growing chain of deep discount, big-box, urban apparel & sportswear stores. Managed annual media spend in excess of $4 Million across major markets from NYC to Philadelphia to Baltimore/Washington, DC

Business Development Manager | Non Traditional Revenue Specialist at CBS Radio / Infinity Broadcasting

May 2001 - February 2002 | Philadelphia, PA

Managed a portfolio of clients, and generated new business by creating unique marketing and promotional programs for client's, while leveraging "non-spot" assets of CBS/ Infinity Broadcasting's 5 station group in the Philadelphia market.

Vice President, Marketing & Advertising at American Appliance

March 1997 - April 2001 | Pennsauken, New Jersey

Complete oversight and accountability for design, deployment and management of a $15+ Million marketing and advertising program for a high-volume, big box consumer electronics and major appliance retailer.

Advertising Director at Airbase Carpet Mart

October 1982 - April 1997

Manged Advertising, Marketing and Sales Promotion programs for a Retail Chain of stores selling Floor coverings & Wall Coverings from 15 Big Box showrooms in Markets from New York City to Tucson, AZ.

University of Delaware

1975 – 1980

BA, Graphic & Advertising Design

Concentration: Marketing and Advertising Communications

Concord High School

1973 – 1975

Marketing, Entrepreneurship, Startup Businesses, Social Media, Branding, Premier League Soccer, Formula One Racing... and my Incredibly Amazing Family!